(BPT) – Even in the digital world, offices of every size use printers. Whether you’re making copies of documents, printing reports, scanning important information to deliver to your computer or faxing documents to vendors, having a reliable printer mat…
How a printer can help with your security and environmental sustainability efforts Read More »
(BPT) – Today’s businesses face unprecedented challenges, from the increasing complexity of digital transformations and hybrid cloud environments to constantly evolving cybersecurity threats and regulatory pressures. Cybercrime alone has been projected…
Support your business through expert IT and cybersecurity management Read More »
(BPT) – With national healthcare workforce shortages continuing to impact patient access to care across the country, groups like the American Academy of Physicians Associates (AAPA) – the national organization that represents physician associates/assis…
Pending proposal to cap student loans could affect growth of healthcare workforce Read More »
(BPT) – When it comes to workforce readiness and long-term job security, lifelong learning is nonnegotiable. In fact, according to DeVry University’s report, “Bridging the Gap: Overcoming a Silent Standoff in America’s Talent Economy”, employers shared…
Learning with AI: How embracing AI opens professional opportunities Read More »
If you‘ve noticed your brand appearing less frequently in ChatGPT answers, you’re not alone. Savvy marketers are using generative engine optimization tools to address this issue. These tools help your content get cited by AI platforms, rather than being buried under competitors.
Generative Engine Optimization Tools that Marketing Teams Actually Use Read More »
Like your weird uncle, nobody knows exactly how AI engines choose the sources they cite. But experiments are starting to point to ways you can get on their radar.
How simple semantics increased our AI citations by 642% [New results] Read More »
I’ll say the hard thing nobody wants to admit: Creating “great content” isn’t enough; it’s time for a change. And that change starts with multi-channel content distribution.
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Here’s a tough pill to swallow: The way buyers discover brands has undergone a fundamental change. Thus, answer engine optimization tools have emerged as essential technology for marketers navigating the new era of search, where AI platforms like ChatGPT, Perplexity, and Google AI Overviews deliver direct answers instead of links.
Emerging trends in answer engine optimization are reshaping how brands earn visibility, trust, and demand in AI-powered search. Answer engines like ChatGPT, Google AI Overviews, Perplexity, and Gemini now deliver fully synthesized answers directly to users, compressing the traditional customer journey. According to HubSpot’s Consumer Trends Report, 72% of consumers plan to use AI-powered search for shopping more frequently.
Answer engine optimization trends in 2026: How AEO is transforming the landscape Read More »
(BPT) – While the country faces an ongoing physician shortage, the nationwide neurologist shortage is even greater. Given the needs of an aging population facing conditions, including Alzheimer’s, dementia and other cognitive disorders, patients often …
As Alzheimer’s cases rise, MUSC pioneers new path for diagnosis and care Read More »
